Passing on ‘Passion’ to the team

I’m the product owner of user experience designs for 2 upcoming products for Y! India. How we work here is that mostly the interaction designer owns a product (equivalent to UI Lead). The ID works closely with the Product Manager to build the concepts, features (from user point of view) and UI wireframes. This is then passed on the Visual Designers for the visual design part.

I have been owning 2 products & have to constantly pass on visual design aspects to the visual designers. This is very critical aspects of design. People who have worked in a team would realize how difficult it is to pass on the ‘information’.

One thing that I have figured out is that if you don’t just pass on the information but pass it along with your PASSION and COMMITMENT there is a drastic improvement in designs from the team. Showing your passion and commitment for your product really motivates the team to put their passion to the designs. Design is not about ‘data’ and ‘observation’ alone it’s also about ‘emotions’. If the designer himself is not excited and passionate about the designs how will the users be?